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Module 1 | Rapid Recap
1 Lesson
Lesson 1 | Milestones
Module 2 | Niche Market
4 Lessons
Lesson 1 | What is it and why does it matter – it won’t be pure
Lesson 2 | You might be thinking…
Lesson 3 | How to identify your niche
Lesson 4 | How to test for a niche
Module 3 | Brand
4 Lessons
Lesson 1 | What’s a brand and who cares?
Lesson 2 | What’s YOUR brand and who cares?
Lesson 3 | How do I use my brand?
Lesson 4 | A word about subordinate brands
Module 4 | Bridge Talk™
6 Lessons
Lesson 1 | 4 Decisions To Success
Lesson 2 | Elevator Pitches Should Be Pitched
Lesson 3 | Dangers to Avoid
Lesson 4 | Five Attributes of the Successful Bridge Talk™
Lesson 5 | Structure of The Bridge Talk™
Lesson 6 | Putting It All Together
Module 5 | The List
6 Lessons
Lesson 1 | You have to have a list
Lesson 2 | The 2 Lists – Niche & Dream
Lesson 3 | Where can you find them?
Lesson 4 | What makes a good list?
Lesson 5 | How many names do I need?
Lesson 6 | What do I do with them?
Module 6 | Production Plan
2 Lessons
Lesson 1 | What is a production plan
Lesson 2 | How do you create it
Module 7 | Immediate Marketing Plan
6 Lessons
Lesson 1 | Purpose of your marketing plan
Lesson 2 | Active and Passive Marketing
Lesson 3 | Who do you market to?
Lesson 4 | Immediate Marketing Plan
Lesson 5 | Immediate Marketing Channels
Lesson 6 | Socially Distanced Marketing
Module 8 | Go Forth and Market
1 Lesson
Lesson 1 | Focus Stage Completion!
Return to Focus Stage

Module 7 | Immediate Marketing Plan

Focus Stage Module 7 | Immediate Marketing Plan
Module Content
0% Complete 0/6 Steps
Lesson 1 | Purpose of your marketing plan
Lesson 2 | Active and Passive Marketing
Lesson 3 | Who do you market to?
Lesson 4 | Immediate Marketing Plan
Lesson 5 | Immediate Marketing Channels
Lesson 6 | Socially Distanced Marketing
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